After you created a list of subscribers who confirmed their wish to receive emails from you and segmented your list depending on the recipients’ preferences, you can start creating your email message.

The “Multipart-Alternative MIME format” is what you need. The MIME format means that your email program ties your HTML code and a plain-text version of the message together into one email. In this case if a recipient’s email program doesn’t display a HTML email, the recipient will see a usual plain-text version of your message. You either need to program a script to send email in multipart/alternative MIME format, or just use an outside program (like G-Lock EasyMail) to deliver the emails for you. 

G-Lock EasyMail automatically prepares a text version of your message while you’re creating a HTML part. You can also edit the plain text part separately so it can differ from the HTML part.

Table of contents | Page list for this chapter | Next page

Buy your own copy of Ultimate Email Marketing Guide

You’ve browsed the site and read some chapters, now get your own copy of the book in PDF.

$19 in PDF Instant download

 

All content copyright ©2008 G-Lock Software, Ltd. All rights reserved. No part of this book or site may be reproduced or redistributed in any form or by any electronic or mechanical means, including information storage and retrieval systems, without permission in writing from G-Lock Software, except by a reviewer who may quote brief passages in a review.