Posted on December 5th, 2008 by Julia
Email marketing is based on three main products or tools:
Read more on How to Track Email Blast with G-Lock Analytics…
Tags: analytics, bulk email software, campaigns, email newsletter, email tracking system, mass email, performance metrics, permission based email, real time, recipient, subscribers, transparent image
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Filed under: Email Marketing, G-Lock Analytics | 1 Comment »
Posted on October 3rd, 2008 by admin
With G-Lock Analytics tracking service you can clearly understand what is happening to your emails after they are sent.
G-Lock Analytics tracking service records the following data when an email is "tracked": IP address, event date and time, user defined "pass through" information, Link ID and campaign ID, where the subscriber is the person who receives the email.
When you are creating your e-mail message, you simply replace your links with our "track" links, and place a small image in your email (for HTML emails only). This is a transparent image that is placed within the e-mail. This web beacon records user defined "pass through" information, IP address, date and time of event, and campaign ID. The function of the web beacon is to report when an email has been opened.
With these types of reports you can figure out if your customers find your emails interesting, or what part of them they like more. For instance, if you are selling products online, and you send out a regular newsletter with a list of new products, you could use G-Lock Analytics tracking service to see what your customers are most interested in.
With G-Lock Analytics tracking service you can:
Read more on Tracking Email Campaigns with G-Lock Analytics Service…
Tags: campaign performance, easymail, email campaigns, html email, html emails, information ip, mail campaign, mail message, subscriber, transparent image, web beacon
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