It’s always a good idea to show as little code as possible in your email message. As the URL is basically computer code, you shouldn’t show the URL itself unless you have a specific reason to do so (if you send an email in the plain-text format).

Choose a nice anchor text (descriptive word or phrase) and hide the URL behind the anchor text.

Do this:

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We all are busy people and if you don’t have much time to design a HTML message, you can search the Internet for email templates. A good source where you can find a rich library of nice looking and professionally designed HTML templates is here

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