http://www.glockeasymail.com Create and Send that Killer HTML email newsletters Mon, 26 Apr 2010 09:55:36 +0000 en hourly 1 http://wordpress.org/?v=3.0 http://www.glockeasymail.com/blacklists-blocks-path-to-inbox/ http://www.glockeasymail.com/blacklists-blocks-path-to-inbox/#comments Wed, 07 Oct 2009 10:15:34 +0000 Julia http://www.glockeasymail.com/?p=1725 Blacklists are the most challenging issue for email marketers. You may follow best email marketing practices compliant with CAN-SPAM law and still end up in a blacklist. The worst thing is that you will not even know that you are blacklisted until you take some steps to investigate the issue.

Read more on Blacklists: Major Blocks on the Path to the Inbox…

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Blacklists: Major Blocks on the Path to the Inbox

Tags: Email Marketing, email tracking, email tracking service, email tracking statistics, permission based email, sender authentication

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Blacklists: Major Blocks on the Path to the Inbox

]]> http://www.glockeasymail.com/blacklists-blocks-path-to-inbox/feed/ 1 http://www.glockeasymail.com/email-marketing-standard/ http://www.glockeasymail.com/email-marketing-standard/#comments Tue, 17 Feb 2009 12:00:40 +0000 Julia http://www.glockeasymail.com/?p=1320 On my opinion teaching marketers how to create email campaigns in the right way – with a double opt-in subscription method, optimized email newsletter, proper sender authentication records, bounce email management system and reliable unsubscribe procedure – is more important than telling the marketers what not to do. When you clearly understand what and how to do, you can set your goals, define the stages of your marketing campaign and put it into practice. But of course, being aware of common email marketing mistakes is also a must.

Read more on New Email Marketing Standard in 2009: Quality over Quantity…

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New Email Marketing Standard in 2009: Quality over Quantity

Tags: email campaigns, Email Marketing, marketing mistakes, marketing programs, segmentation, sender authentication, subscribers, subscription method

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New Email Marketing Standard in 2009: Quality over Quantity

]]> http://www.glockeasymail.com/email-marketing-standard/feed/ 0 http://www.glockeasymail.com/unable-deliver-emails-hotmail/ http://www.glockeasymail.com/unable-deliver-emails-hotmail/#comments Tue, 10 Feb 2009 10:35:00 +0000 Julia http://www.glockeasymail.com/?p=1296 When it comes to email delivery, one of the serious challenges email marketers have to deal with is delivering emails to AOL users. Email messages and the whole sending process must be optimized and tailored to meet specific AOL features and requirements.

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Unable to Deliver Emails to Hotmail? Read These 6 Tips

Tags: bounced email addresses, hotmail email addresses, hotmail email newsletter, junk email, mailing list management, marketing practices, sender authentication, sender id, spam trap emails

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Unable to Deliver Emails to Hotmail? Read These 6 Tips

]]> http://www.glockeasymail.com/unable-deliver-emails-hotmail/feed/ 1 http://www.glockeasymail.com/boost-email-deliverability-recipients-inbox/ http://www.glockeasymail.com/boost-email-deliverability-recipients-inbox/#comments Thu, 04 Dec 2008 16:01:41 +0000 Julia http://www.glockeasymail.com/?p=1041 When it comes to email deliverability, we used to talk about big issues: opt-in email list and list hygiene, ISP whitelisting, sender authentication (SPF, Reverse DNS Lookup, and DomainKeys), and email newsletter design. These factors play a very important role in the email delivery process and are worth our attention.

Read more on Boost Email Deliverability to the Recipient’s Inbox…

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Boost Email Deliverability to the Recipient’s Inbox

Tags: contact lists, email delivery, email marketing campaign, incoming emails, marketing process, newsletter design, sender authentication, spam folder, spam messages, subscription confirmation, unwanted messages

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Boost Email Deliverability to the Recipient’s Inbox

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