Posted on August 7th, 2009 by Julia
In this article I will tell you about a particular G-Lock EasyMail feature that is often overlooked but may help you avoid email delivery issues arising from a specific SMTP server configuration.
Read more on How to Avoid SMTP Server Restrictions Using G-Lock EasyMail…
Tags: contact list, delivery issues, email, email delivery, email messages, isp, sending email, sending emails, server configuration, smtp server, subscribers
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Posted on July 30th, 2009 by Julia
Your sender reputation with ISPs is the key factor which determines what will happen to your email after you click “Send”. Your reputation is built on your email sending activity, and it’s much easier to spoil it rather than restore your good name.
Read more on Sender Reputation: Easy to Ruin and Hard to Restore…
Tags: bad reputation, bulk email, email, email addresses, email campaign, email list, email lists, Email Marketing, email marketing software, invalid addresses, recipient, report spam, spam complaints, spam trap emails, subject line, subscriber, subscribers, unsubscribe link
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Posted on May 13th, 2009 by admin
To connect to a MS Access database that resides on your computer from G-Lock EasyMail address book, follow these steps:
- Open G-Lock EasyMail address book
- Click on the Home menu and then click on New Link to Database icon on the toolbar
Read more on How to Connect to MS Access Database from G-Lock EasyMail…
Tags: access file, address book, databases, db provider, email, microsoft jet, ms access database, test connection
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Posted on March 13th, 2009 by Julia
The capability to send the A/B split test is available in the 6.50 version of G-Lock EasyMail (free upgrade for the users of the v6.0 or higher).
G-Lock EasyMail provides you with an easy way to conduct the A/B split testing, determine the best performing version of your email based on the specified criteria and automatically send the winner email version to your group. Here is a user guide how to create and send split tests with G-Lock EasyMail.
Before you start the split test, make sure you setup an account on G-Lock Analytics. Once you setup the account, go to G-Lock EasyMail Settings -> G-Lock Analytics and type your login email address and password for your G-Lock Analytics account. Click OK to save the settings.
Now you’re ready to add emails to a split test.
Read more on How to Send A/B Split Test with G-Lock EasyMail…
Tags: email, split test, subject line, test version
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Posted on October 3rd, 2008 by admin
Since email applications can distort the HTML message in the different ways, you need to keep your email design nice and simple. Avoid complicated layouts, too many tables, and tables with too many rows and columns. Many email applications don’t interpret the tables with colspans (table cells that "span" across multiple columns) in them. You should better insert more "simple" tables, than one big "complex" table. For example, you can use separate tables for the header, body, and footer of your emails. So, you have to keep your layouts very, very simple, if you want your HTML message to work across all the major email applications. Plus, a complex HTML newsletter will take a longer time to open, and you recipients won’t appreciate it.
Read more on Tables in HTML Email…
Tags: email, footer, html newsletter, many tables, table cells
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Posted on October 3rd, 2008 by admin
You can send the HTML emails with Flash files in them, but the majority of your recipients won’t be able to view them. This is because only Microsoft Outlook and Apple Mail use the operating system’s built-in browsers to render their email. Other email applications use their own, proprietary ways of rendering HTML. Plus, most people have anti-virus and anti-spam applications that block the code used to embed Flash files.
Read more on Flash (JavaScript, Movies, and Other Stuff) in HTML Email…
Tags: alternate content, email, eudora, gmail, hotmail, html emails, landing page, microsoft outlook, outlook express, thunderbird
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Posted on October 3rd, 2008 by admin
It can happen to anybody. Probably you included a wrong link, or gave the wrong pricing information, or specified the incorrect event date in your message, or maybe you sent the message to the wrong group if you segment your list in any way.
Read more on When to Send a Correction Email…
Tags: bulk email marketing software, email, free bulk mailer program, marketer, mistake, newbie, opt in email marketing software
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Posted on October 3rd, 2008 by admin
In order not to be in an awkward situation that may affect your relationship with the subscribers or customers, just follow these rules before you send the message to the list:
Read more on How to Avoid Mistakes in the Future…
Tags: awkward situation, email, email newsletters, hotmail, proof reading, relationship, subscribers, test accounts
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Posted on October 3rd, 2008 by admin
It is believed that an email gets filtered because it contains any of spam trigger words or phrases or because the sender is unknown to the recipient. This is not always true. Of course, certain words and phrases may cause a message being filtered but ISPs may also block your legitimate email for reasons you may not be thinking of, for example a HTML code.
You know some ISPs rely on the message HTML code to determine whether the email is legitimate or spam. For instance, the emails with an outdated or incorrect code end up in bulk or junk mail folders when sent to such domains as MSN/Hotmail and AOL. Why do some ISPs validate HTML code? Because of spammers, of course. Using wrong HTML syntax spammers try to fool standard content filters.
You may think that everything is OK with your HTML code if the message renders correctly and looks just fine to you. Not always! Each ISP handles email differently, and the messages that get past the filters at one destination may be filtered or entirely blocked at another.
Here are some particularities of a HTML code that can trigger anti-spam filters:
Read more on How HTML Code Affects Anti-Spam Filters…
Tags: account numbers, bulk folder, content filters, email, html syntax, junk mail, mail folders, msn hotmail, scammers, spam filters
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Posted on October 3rd, 2008 by admin
Unfortunately we do not have step-by-step instructions for you to follow at this time. Contact your ISP directly and ask them for assistance. You should tell them that you have requested email from the specific sender, but their spam filters are deleting it in error. Tell them that you want to receive all emails sent to you from glocksoft.com, for instance, specifically noreply@glocksoft.com and support.
Read more on My ISP Isn’t Listed Here and I Can’t Receive Emails…
Tags: email, spam filters
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Posted on October 3rd, 2008 by admin
How many people opened your email? An open rate from 20% to 30% is considered "average." Watch your open rate over time. Your first email might get a great open rate (like 50% to 70% or more), but over time will level off some.
Try experimenting with:
Read more on Open Rate…
Tags: email, recipient, subject line
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