This video will help you get familiar with the Sent Manager module in G-Lock EasyMail. This is where you can track your sent and not delivered messages and re-send the emails which were not sent from the first time.
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In this article I will tell you about a particular G-Lock EasyMail feature that is often overlooked but may help you avoid email delivery issues arising from a specific SMTP server configuration.
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Your sender reputation with ISPs is the key factor which determines what will happen to your email after you click “Send”. Your reputation is built on your email sending activity, and it’s much easier to spoil it rather than restore your good name.
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To connect to a MS Access database that resides on your computer from G-Lock EasyMail address book, follow these steps:
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Since email applications can distort the HTML message in the different ways, you need to keep your email design nice and simple. Avoid complicated layouts, too many tables, and tables with too many rows and columns. Many email applications don’t interpret the tables with colspans (table cells that "span" across multiple columns) in them. You should better insert more "simple" tables, than one big "complex" table. For example, you can use separate tables for the header, body, and footer of your emails. So, you have to keep your layouts very, very simple, if you want your HTML message to work across all the major email applications. Plus, a complex HTML newsletter will take a longer time to open, and you recipients won’t appreciate it.
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You can send the HTML emails with Flash files in them, but the majority of your recipients won’t be able to view them. This is because only Microsoft Outlook and Apple Mail use the operating system’s built-in browsers to render their email. Other email applications use their own, proprietary ways of rendering HTML. Plus, most people have anti-virus and anti-spam applications that block the code used to embed Flash files.
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It can happen to anybody. Probably you included a wrong link, or gave the wrong pricing information, or specified the incorrect event date in your message, or maybe you sent the message to the wrong group if you segment your list in any way.
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In order not to be in an awkward situation that may affect your relationship with the subscribers or customers, just follow these rules before you send the message to the list:
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It is believed that an email gets filtered because it contains any of spam trigger words or phrases or because the sender is unknown to the recipient. This is not always true. Of course, certain words and phrases may cause a message being filtered but ISPs may also block your legitimate email for reasons you may not be thinking of, for example a HTML code.
You know some ISPs rely on the message HTML code to determine whether the email is legitimate or spam. For instance, the emails with an outdated or incorrect code end up in bulk or junk mail folders when sent to such domains as MSN/Hotmail and AOL. Why do some ISPs validate HTML code? Because of spammers, of course. Using wrong HTML syntax spammers try to fool standard content filters.
You may think that everything is OK with your HTML code if the message renders correctly and looks just fine to you. Not always! Each ISP handles email differently, and the messages that get past the filters at one destination may be filtered or entirely blocked at another.
Here are some particularities of a HTML code that can trigger anti-spam filters:
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Unfortunately we do not have step-by-step instructions for you to follow at this time. Contact your ISP directly and ask them for assistance. You should tell them that you have requested email from the specific sender, but their spam filters are deleting it in error. Tell them that you want to receive all emails sent to you from glocksoft.com, for instance, specifically noreply@glocksoft.com and support.
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How many people opened your email? An open rate from 20% to 30% is considered "average." Watch your open rate over time. Your first email might get a great open rate (like 50% to 70% or more), but over time will level off some.
Try experimenting with:
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