Posted on February 9th, 2010 by Julia
The Subject line is often the last thing you think of before sending your email newsletter but it’s the first thing your recipients see after getting your email.
Every day Inbox is full of personal messages, subscription newsletters, and regular spam emails which all compete for the reader’s attention. This means you have to work harder at your Subject lines to grab the recipient’s eyes.
Read more on Do You Make These Mistakes When Creating Your Subject Lines?…
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Posted on January 6th, 2010 by admin
You can use G-Lock Analytics service to track your emails so you know if they were opened and read.
Email blast tracking reports are presented in the textual and graphical format. You can also view the geographical localization of unique opens of your email message.
Read more on How to Track Emails…
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Posted on November 3rd, 2009 by Julia
It’s important that you find the best time to send your email newsletters. If you email at the wrong time, at best your emails don’t get the proper attention, at worse they are deleted without being opened by the recipient. This adversely affects your open and click rate.
Read more on Do You Send Your Emails at the Right Time?…
Filed under: Email Marketing | 1 Comment »
Posted on October 7th, 2009 by Julia
Blacklists are the most challenging issue for email marketers. You may follow best email marketing practices compliant with CAN-SPAM law and still end up in a blacklist. The worst thing is that you will not even know that you are blacklisted until you take some steps to investigate the issue.
Read more on Blacklists: Major Blocks on the Path to the Inbox…
Filed under: Email Marketing | 2 Comments »
Posted on March 25th, 2009 by Julia
One of the greatest things about e-mail is that we can track how our recipients act upon our messages. Email tracking statistics – opens, clicks, and click-throughs – tell us whether our audience likes the email and what part of it they are mostly interested in.
Read more on Do Tracking Links Reduce Click-Through Rate? (Case Study)…
Filed under: Email Marketing | 12 Comments »
Posted on September 30th, 2008 by admin
G-Lock EasyMail is integrated with G-Lock Analytics – email tracking service – which helps you clearly understand what is happening to your emails after they are sent. Email tracking stats are saved to your account on G-Lock Analytics.
Our instant reports will provide you with real time stats about your email campaign performance:
Read more on Track Your Email Campaigns in Real Time…
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Posted on August 27th, 2008 by Julia
As everything in the Internet, email marketing is constantly changing. A never-ending flow of spam entails the appearance of new strict anti-spam technologies and filters. It makes more and more difficult for legitimate opt-in emails to survive and forces e-mail marketers to debug their e-mail programs.
Read more on Best Practices to Maximize E-mail Performance…
Filed under: Email Marketing, G-Lock Analytics, Tips and Tricks | 2 Comments »
