5 Real Steps to Easier Email

Julia — Tue, 13 Jan 2009 11:33:27 +0000

Have you ever thought about your subscribers? Who are they? What are their occupations? If they subscribe to your newsletters, buy your products, and respond to your offers, it doesn’t always mean they devote all their time to online marketing. Your subscribers or customers are quite different people with totally different jobs and mindsets. If they have a full-time work, they may access their computers for a short time on the evening or at night only.

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5 Real Steps to Easier Email

Subject Line Personalization: Does It Make Sense?

Julia — Thu, 27 Nov 2008 09:27:16 +0000

As the Subject line is one of the factors that make the reader either open or delete the message, we’re always wondering about the best way to write the Subject line. In one of my latest articles I shared several tips on how to write the Subject line to increase the email open rate.

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Subject Line Personalization: Does It Make Sense?

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5 Real Steps to Easier Email

Subject Line Personalization: Does It Make Sense?