Posted on March 3rd, 2010 by Julia
Sometimes good email marketers who practice regular email list hygiene are not able to deliver emails to a specific ISP because of a temporary email block at the ISP. In this situation the emails usually bounce with the “too many invalid email addresses” error.
Read more on Remove Bad Emails to Avoid Temporary Blocking…
Tags: bounces, deliverability, email list, Email Marketing, invalid addresses, marketing program, reputation, spam complaints, valid email address
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Posted on July 30th, 2009 by Julia
Your sender reputation with ISPs is the key factor which determines what will happen to your email after you click “Send”. Your reputation is built on your email sending activity, and it’s much easier to spoil it rather than restore your good name.
Read more on Sender Reputation: Easy to Ruin and Hard to Restore…
Tags: bad reputation, bulk email, email, email addresses, email campaign, email list, email lists, Email Marketing, email marketing software, invalid addresses, recipient, report spam, spam complaints, spam trap emails, subject line, subscriber, subscribers, unsubscribe link
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Posted on February 24th, 2009 by Julia
If you have a web site where you advertise your products or services, you should seriously think about setting up an email marketing program to communicate with your prospects. If you are not doing email marketing yet, here are 10 reasons to start:
Read more on Why You Need Email Marketing…
Tags: broadcast email software, bulk email sender, email list, email marketing software, free trial, marketing program
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Filed under: Email Marketing | 2 Comments »
Posted on December 10th, 2008 by Julia
After you have your website or blog up and running, the next step in your online business should be obtaining an email list. Having a list of email addresses can be very beneficial for your marketing. You can send those people email newsletters informing them about your products, services, special offers, and other stuff so it can be a great way for you to increase your sales.
Read more on How to Get Email Addresses for Sending Bulk Email for Free…
Tags: bulk email, bulk email software, email addresses, email list, Email Marketing, email newsletter, email newsletters, mailing list management, marketing newsletter, marketing practices, sending email, sending emails, spam complaints, subscription form, website visitors
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Filed under: Email Marketing, Tips and Tricks | 3 Comments »
Posted on October 3rd, 2008 by admin
Like the From field the Subject line is one of the most important components of a successful newsletter sending campaign. Together with the From line, the Subject line determines whether the recipient will open an email, delete it immediately, save file it for future reading, or report and/or filter it as spam. Plus, many anti-spam filters use the Subject lines to separate good emails from spam. So, because of a poorly written Subject the email may not even reach the recipient’s inbox in the first place.
Below are the tips to write Subject lines that produce higher open and click-through rates:
Read more on 6 Tips for Writing Better “Subject” Lines…
Tags: anti spam, email list, Email Marketing, email messages, good emails, html templates, spam filters, subject line, subject lines
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Posted on October 3rd, 2008 by admin
In the previous chapter we’ve already touched upon the issue of finding the best time to send email campaigns. We concluded that Tuesday, Wednesday and Thursday are generally good days to distribute email newsletters. However, the weekend days should not be disregarded either because for some businesses sending email campaigns on weekends can result in higher activity from the recipients.
Now we’d like to go deeper and try to determine how to find the best time to send (or scheduler) the email campaigns. This question is more complicated, and like everything in email marketing, depends on numerous variables and your specific situation.
When determining the best time to send your newsletter, you should remember that the email delivery process involves many factors that may be beyond your control such as
Read more on How to Find the Best Time to Send an Email Newsletter…
Tags: best time, email campaigns, email delivery, email list, Email Marketing, email newsletters, mailboxes
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Posted on October 3rd, 2008 by admin
Email marketers have always experienced troubles while communicating with America Online (AOL) users. Since AOL’s subscribers make 20-25% of email lists for most business-to-consumer marketers, optimizing email messages for AOL subscribers’ preferences is important for improving your email campaign performance.
Read more on Delivering Emails to AOL Users: Known Issues and Solutions…
Tags: aol subscribers, aol users, business to consumer, campaign performance, consumer marketers, email campaign, email delivery, email list, email lists, email messages, mail marketers
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Posted on October 3rd, 2008 by admin
How many people clicked the links in your email? Which links did they click the most? Did you see a rise in purchases? How long after you sent the campaign do links keep getting clicked?
Try experimenting with:
Read more on Click-through Rate…
Tags: easymail, email list, marketing campaign, product photos, relevant test, subject lines, success and failure
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Posted on October 3rd, 2008 by admin
Email marketers often use a technique that implies segmenting the email list and sending different versions of the same email to each segment. Such split tests help compare the effectiveness of different subject lines, creative approaches, offers, etc. During the next campaign marketers often send the version that had either the highest open or click-through rate (or both) believing that this version is more effective. However, the true is that the email that resulted in a higher open or click-through rate may not be the version that produces the best results. In some cases the email with a lower click-through rate can lead to a higher number of transactions because it was of greater interest but to fewer people.
Read more on Email with Higher Open and Click-through Rates Wins…
Tags: creative approaches, email list, free trial, mail marketers, segment, statistics, subject lines, web page
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Posted on October 3rd, 2008 by admin
Based on our experience we conclude that an email list may contain 20-30% of inactive subscribers. In the context of email marketing we call inactive those subscribers who have not opened any email during a given period of time. In this chapter we’ll tell about possible reasons of the subscribers’ inactivity, examine the methods how to determine who is inactive on the list and give several tips for re-engaging them.
Read more on How to “Shake Up” Your Inactive Subscribers…
Tags: email list, Email Marketing, inactivity, subscribers
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Posted on October 1st, 2008 by admin
Something that most people don’t think of when setting up their opt-in forms is taking steps to generate profits during the actual signup process.
Here we’ll talk about the practices you can take advantage of when building your email list.
Read more on Tips for Generating Profits from the Signup Process…
Tags: confirmation, email list, Email Marketing, marketing, software trial, subscriber
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Posted on October 1st, 2008 by admin
As the purpose of the actual opt-in form is to obtain the minimum of information that you will need to segment and personalize your email list, two general rules work here:
Read more on What to Ask in the Opt-in Form…
Tags: email list, first name last name, follow up email, input errors, invalid addresses, secondary address, subscriber, subscribers
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Posted on December 15th, 2007 by admin
Creating Account
Click on the Accounts menu on G-Lock EasyMail toolbar.
Click on Add New Account.
Enter an account name and your user information.
Click on the Delivery Options tab.
Read more on How to Get Started with G-Lock EasyMail 6…
Tags: account settings, address book, creating group, delivery modes, delivery option, email addresses, email list, group description, smtp service
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Posted on December 15th, 2007 by admin
Our G-Lock EasyMail is easy to use yet powerful email newsletter software that helps you create, send and track your personalized email campaigns.
Everything you need is right here:
Read more on Key Features…
Tags: bulk email, business edition, easymail, email campaign, email list, email management software, email newsletter, mass email, newsletter software, smtp protocols, targeted email lists
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