G-Lock EasyMail » easymail

What Other Users Say about G-Lock EasyMail

admin — Mon, 03 Jan 2011 13:08:03 +0000

G-Lock EasyMail works very well. We store lists in a DB, interface with that DB through EasyMail, create emails, save them as templates, and send them out as needed. The ability to customize the source HTML in the email is excellent and allows us to create as simple or as snazzy an email as our clients require.

The filtering and scheduling capabilities are excellent, as is the fact that I can go look to see the specific filter set on an email either scheduled or in the queue, just in case I'm not 100% sure I've set it correctly.

Being able to stop large transmissions of email to let some smaller, perhaps more high priority, transmissions through the queue and then restart the large transmission where it left off is very important. Setting an attachment based on information in the DB and being able to name that attachment something else is fantastic.

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What Other Users Say about G-Lock EasyMail

How to Track Emails

admin — Wed, 06 Jan 2010 17:39:51 +0000

You can use G-Lock Analytics service to track your emails so you know if they were opened and read.

Email blast tracking reports are presented in the textual and graphical format. You can also view the geographical localization of unique opens of your email message.

What Do You Want in the Next Version?

Julia — Tue, 30 Dec 2008 12:47:12 +0000

G-Lock Software team continues the development of G-Lock Double Opt-In Manager plugin and needs your help and input.

If you have been using G-Lock Double Opt-In Manager plugin on your blog for some time, or have recently installed it, we would appreciate your ideas for the plugin improvements or enhancements to functionality.

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What Do You Want in the Next Version?

G-Lock EasyMail Survey: What Do You Want in the Next Version?

Julia — Mon, 29 Dec 2008 12:39:47 +0000

G-Lock Software team continues the development of G-Lock EasyMail and needs your help and input.

If you have been using G-Lock EasyMail for a long time, or have recently downloaded the program for the first time, we would appreciate your ideas for software improvements or enhancements to functionality.

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G-Lock EasyMail Survey: What Do You Want in the Next Version?

Embedding Images into HTML Email

admin — Fri, 03 Oct 2008 20:14:08 +0000

Using HTML Effects in the Email Message

The capability to use images and photos in the messages is the main reason why people want to send HTML emails. The images allow you show your products to potential buyers, in addition they’re often used to track email open rates. But like many HTML tricks, they have their down sides. Spammers often abuse the images, so some email clients don’t show them at all without the user’s permission. Other email programs display the images included in an "img" tag, but not the images that are included with CSS, or as a background image, or both.

You can embed an image into a HTML email in a couple of ways:

#1. Inserting an image from the disk

- Save the image to a folder on the disk, for example,
D:\Work\Helps\G-Lock EasyMail\Pictures\image.gif

- Put the cursor at the place in your email where you want to insert the image
- Click on "Insert Picture" button in your email program
- Click "Browse" and select the image file on the disk
- Click "Open" to insert the image into the message

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Embedding Images into HTML Email

Useful Tools

admin — Fri, 03 Oct 2008 18:30:45 +0000

As we wrote above you can design your HTML email directly in G-Lock EasyMail. Software includes a HTML editor with all main features: bold, italic, font color, hyperlinks, images, etc. But if you’re looking for something more complicated, you’ll need to use a standalone HTML editor.

Here are the tools you’ll need…

Personalizing the Email for Each Recipient

admin — Fri, 03 Oct 2008 14:56:53 +0000

Personalization means that you’re personally addressing the recipient in the message. You can start the message with, for example, "Dear Julia", or "Hi John". A personalized message instills more confidence and trust and implies that you’ve been in the relationships with the recipient. The recipient is more likely to read the email if he sees that the message addresses him personally. Impersonal messages arouse suspicion and doubt.

To be able to personalize your newsletter, you need to gather the subscribers’ names during your sign-up process. So, make sure you have the appropriate field in your form and set this field as required.

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Personalizing the Email for Each Recipient

Preparing a Plain-Text Version of a HTML Email

admin — Fri, 03 Oct 2008 14:01:09 +0000

A lot of people often put much of their time and efforts on the HTML version of their message and neglect the plain-text part. We think it’s a big mistake. Don’t ignore a plain-text version of your HTML email! You need it for the recipients who can’t (or won’t) view HTML. If you don’t bother to prepare the plain-text part of your HTML message, you’ll pass for a lazy spammer and can lose a number of your customers.

If you use G-Lock EasyMail for sending email campaigns, you just create your HTML message and the program auto-generates a plain-text version for you. If you don’t like how the plain-text part looks, you can edit it as you want separately from the HTML part. Then G-Lock EasyMail “ties” two versions together in “multipart format” and sends them out. Your recipients’ email application decides which version to display. You don’t definitely need any specific skills to create your plain-text email.

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Preparing a Plain-Text Version of a HTML Email

Click-through Rate

admin — Fri, 03 Oct 2008 09:13:43 +0000

How many people clicked the links in your email? Which links did they click the most? Did you see a rise in purchases? How long after you sent the campaign do links keep getting clicked?

Try experimenting with:

Tracking Email Campaigns with G-Lock Analytics Service

admin — Fri, 03 Oct 2008 09:01:43 +0000

With G-Lock Analytics tracking service you can clearly understand what is happening to your emails after they are sent.

G-Lock Analytics tracking service records the following data when an email is "tracked": IP address, event date and time, user defined "pass through" information, Link ID and campaign ID, where the subscriber is the person who receives the email.

When you are creating your e-mail message, you simply replace your links with our "track" links, and place a small image in your email (for HTML emails only). This is a transparent image that is placed within the e-mail. This web beacon records user defined "pass through" information, IP address, date and time of event, and campaign ID. The function of the web beacon is to report when an email has been opened.

With these types of reports you can figure out if your customers find your emails interesting, or what part of them they like more. For instance, if you are selling products online, and you send out a regular newsletter with a list of new products, you could use G-Lock Analytics tracking service to see what your customers are most interested in.

With G-Lock Analytics tracking service you can:

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Tracking Email Campaigns with G-Lock Analytics Service