At present with millions of spam emails sent every day it’s important that you develop a permission-based email marketing program. Permission is an explicit consent from a future recipient to receive emails from you.

A permission-based email list produces higher delivery and conversion rates, generates more sales, and strengthens your customer relationships while enhancing your brand image in your marketing niche.

People can express their permission either in the form of a reply to an email, or by taking an action (filling the subscription form in) on your website.

What is acceptable:

Read more on Building List Begins with Permission…

Filed under: | Comments Off