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How to Send Customized Email Messages Using Merge Tags

Julia — Fri, 13 Apr 2012 09:47:54 +0000

With merge tags you can dynamically add content to your email message and customize it for each recipient. The simplest example of email customization is when you merge the recipient’s first name into the salutation to make them feel you address them personally. Some marketers used to merge the name into the Subject line to immediately notify the subscriber that the email is coming from someone they know. Using merge tags you can add the current date to the message, include a personal link for each recipient, attach a unique file to the message for each subscriber and even create en entire email newsletter. The possibilities are countless.

Post from Free Bulk Email Marketing software blog

How to Send Customized Email Messages Using Merge Tags

Top 10 Mistakes in Email Marketing

Julia — Fri, 13 Apr 2012 09:23:06 +0000

When you make your first steps in email marketing, you are probably very enthusiastic about sending a lot of emails to many people. But being in this euphoric mood, you can do things that can get you in trouble with ISPs. Even a minor negligence can “favour” your email being filtered as spam or junk mail. You don’t definitely want to end up in junk folders and blacklists, do you? So, before you start sending your email campaigns, check out this list of common mistakes that email marketing newbies often make:

Post from Free Bulk Email Marketing software blog

Top 10 Mistakes in Email Marketing

How to Get Email Addresses for Sending Bulk Email for Free

Julia — Tue, 22 Nov 2011 08:59:21 +0000

After you have your website or blog up and running, the next step in your online business should be obtaining an email list. Having a list of email addresses can be very beneficial for your marketing. You can send those people email newsletters informing them about your products, services, special offers, and other stuff so it can be a great way for you to increase your sales. There are several methods you can use to build your email list. But first you need to download and install bulk email software.

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How to Get Email Addresses for Sending Bulk Email for Free

Do You Send Your Emails at the Right Time?

Julia — Tue, 15 Nov 2011 15:50:43 +0000

It’s important that you find the best time to send your email newsletters. If you email at the wrong time, at best your emails don’t get the proper attention, at worse they are deleted without being opened by the recipient. This adversely affects your open and click rate.

Post from Free Bulk Email Marketing software blog

Do You Send Your Emails at the Right Time?

Inactive Subscribers: Purge or Retain?

Julia — Tue, 15 Nov 2011 09:53:53 +0000

In these tough times when email marketers try to make more sales with less expense the question of what to do with inactive subscribers is as vital as never before. Whatever method of collecting email addresses you use (opt-in form, customer database, affiliate programs, offline way, etc.), your list will contain a portion of recipients that can be classified as inactive – those who did not act upon your messages during a given period of time, for example, during six last months.

Post from Free Bulk Email Marketing software blog

Inactive Subscribers: Purge or Retain?

Stand out in the Reader’s Inbox by Using the Right Snippet Text

Julia — Sun, 13 Nov 2011 13:48:56 +0000

With an ever-crowded inbox, email readers are used to make quick decisions on how to deal with email. They have become more sophisticated in the ways they open, read and delete email messages. You know most of your recipients aren’t sitting at their big desktops reading patiently every email message in their never-ending inboxes. Many email readers look through email on mobile devices like cell phones, and other handhelds clearing out anything that doesn’t grab their attention immediately.

Post from Free Bulk Email Marketing software blog

Stand out in the Reader’s Inbox by Using the Right Snippet Text

New Email Marketing Standard: Quality over Quantity

Julia — Sun, 06 Nov 2011 13:09:51 +0000

On my opinion teaching marketers how to create email campaigns in the right way – with a double opt-in subscription method, optimized email newsletter, proper sender authentication records, bounce email management system and reliable unsubscribe procedure – is more important than telling the marketers what not to do. When you clearly understand what and how to do, you can set your goals, define the stages of your marketing campaign and put it into practice. But of course, being aware of common email marketing mistakes is also a must.

Post from Free Bulk Email Marketing software blog

New Email Marketing Standard: Quality over Quantity

URLs and Images: Real Reason for Email Blocking?

Julia — Sun, 30 Oct 2011 15:00:44 +0000

Your sender reputation and email content are two major factors that determine the destination of your email. A bad sender reputation alone can cause your messages being filtered as spam. But the email content is another big challenge for email marketers.

Post from Free Bulk Email Marketing software blog

URLs and Images: Real Reason for Email Blocking?

4 Possible Reasons for Poor Email Newsletter Deliverability

Julia — Sat, 08 Oct 2011 14:27:54 +0000

In addition to some technical problems that may cause your emails being blocked or filtered, there are other issues that can negatively affect your deliverability. The issues we’re going to examine are related your email copy and are under your full control. That makes it more important that you carefully check your email newsletter before sending it to the whole list in order to get a higher delivery rate.

Post from Free Bulk Email Marketing software blog

4 Possible Reasons for Poor Email Newsletter Deliverability

Build Your Double Opt-In List: 9 Tips for Writing a Welcome Message

Julia — Thu, 01 Sep 2011 08:39:28 +0000

Whether you use a single or confirmed opt-in subscription method, you’ll be sending the first welcome email to each new subscriber. This is an email message that is automatically sent to the prospect after the subscription is done.

Post from Free Bulk Email Marketing software blog

Build Your Double Opt-In List: 9 Tips for Writing a Welcome Message