Posted on August 27th, 2008 by Julia
As everything in the Internet, email marketing is constantly changing. A never-ending flow of spam entails the appearance of new strict anti-spam technologies and filters. It makes more and more difficult for legitimate opt-in emails to survive and forces e-mail marketers to debug their e-mail programs.
Read more on Best Practices to Maximize E-mail Performance…
Tags: Email Marketing, email marketing software, email tracking service
Related posts
Filed under: Email Marketing, G-Lock Analytics, Tips and Tricks | 2 Comments »
Posted on August 14th, 2008 by Julia
It often happens that legitimate emails are being blocked or moved to the Junk folder by ISPs. Whatever the cause of the email blocking is, you can take it under your control and adjust your email program to overcome the ISP email blocking challenges in your future campaigns. After you understand why ISPs block some emails and how to avoid the problems, you will be able to improve your email deliverability and increase your email open rate.
Read more on Why My Emails Get Blocked or Filtered: Causes and Solutions Inside…
Tags: bounced email manager, direct email marketing, Email Marketing, email marketing software
Related posts
Filed under: Email Marketing, Tips and Tricks | 8 Comments »
Posted on August 4th, 2008 by Julia
As an e-mail marketer you’re surely wondering what happens with your email after it is sent. Did your subscribers open it? How many people opened your message and clicked on your links? Not only do such metrics help us identify active and inactive subscribers on our lists, they also help us understand whether our email is relevant to the expectations and interests of our recipients. That’s why we collect email tracking metrics – to analyze them and search for ways to improve them.
Read more on How to Get Better Email Open Rate…
Tags: email campaign, mail marketer, metrics, spam filters, subject line, subject lines
Related posts
Filed under: G-Lock Analytics, Tips and Tricks | 1 Comment »
